What is community programming?
Community programming is the part of a year-round calendar built with the people around a place: schools, teams, civic organizations and local businesses. For a real estate owner or developer, it is the playbook that roots a place in its town and makes it the community's default.
More on community programming
Programming is the first engine: it creates the draw. Community engagement is a second lever. Developing trusted relationships with corporations who bring us their annual traditions, charities who build their biggest nights with us, and schools, academies, and arts organizations whose recitals and showcases need a stage. Those events happen every year. The only question is where.
The playbook: teacher-appreciation nights, booster partnerships, new-family welcomes. Groups who bring their own crowds: the schools, youth sports clubs, running clubs, churches, neighborhood associations and companies nearby. One call to a team or a school reaches every family in it.
For cities and municipalities, city staff in parks and recreation and on main street already produce a strong calendar, and do it well. We work alongside the teams producing events now.
Read more about event programming, or get in touch.
Get in touch.
We listen first, propose what fits, and shape the engagement around what you actually need.